Month-to-month
No annual contract. The weekly proof keeps the relationship, not a signature.
AI Search Visibility for Law Firms · SEO / AEO / GEO
Your next client just asked ChatGPT for a lawyer. Were you the answer?
Forever Cited measures how often AI systems name your firm — then builds the authority that makes them cite you. Measured weekly. Proven against a baseline. One firm per practice area, per market.
Free · Takes two minutes to request · Delivered in a 30-minute readout
“Who is the best employment lawyer near me for a wrongful termination case?”
Based on case results, client reviews, and published expertise, three firms stand out in your area: [Your Firm], Keller & Associates, and Ramos Employment Law. [Your Firm] is frequently cited for plaintiff-side wrongful termination work…
This is where clients choose now. Two or three names. Everyone else doesn’t exist.
The problem
You built your reputation the hard way. AI didn’t notice.
You win cases. Referrals keep the lights on. But when a prospective client — or the person a referral told to “look you up” — asks ChatGPT, Google, or Perplexity who the best lawyer is for their case, the answer names two or three firms. Usually the ones with the loudest websites, not the best results.
The first firm we audited had fifteen years of wins — and a visibility score of 13 out of 100. Their name appeared in zero AI answers for the exact cases they’d built their practice on.
Search didn’t die. It moved. AI answers now sit above every result Google shows, and a growing share of clients never scroll past them. If your firm isn’t in the answer, the case goes to whoever is — and you never even know the call existed.
Method
How your firm becomes the answer
No jargon, no black box. Three moves, run every week, with the evidence in your inbox.
01 · Measure
Know exactly where you stand
We score your firm 0–100 across the questions real clients ask in your practice area and market — on ChatGPT, Google AI, Claude, Gemini, and Perplexity, plus classic search, directories, and reviews. That score is frozen as your baseline. Everything after gets proven against it.
02 · Build
Publish the authority AI cites
AI systems cite lawyers who publish real answers with real citations. We draft that authority for you — grounded in actual case law, carrying your state bar’s required disclaimers — and you approve every word before anything goes live. Directories, entities, and reviews get fixed alongside it.
03 · Prove
See your name appear
Every week: the same prompts, re-asked. The actual answers, side by side with your baseline. Which engines name you now that didn’t. What moved, what’s next. If a number didn’t move, you’ll see that too — measured honestly or not at all.
The engagement
One engagement. Everything handled.
This is done-for-you. Your total time commitment is approving content and reading a five-minute weekly report.
- Baseline audit. A Visibility Audit and 0–100 score, frozen as your permanent benchmark
- Five-engine monitoring. Prompt-level tracking across ChatGPT, Google AI, Claude, Gemini, and Perplexity
- Authority content. Drafted with verified legal citations — you approve every word
- Bar compliance built in. Advertising-compliance workflow in every piece, for your state
- Directory cleanup. Directory, entity, and profile fixes across the sites AI systems trust
- Review growth. Client reviews — email-only, no review gating, no TCPA exposure
- The Weekly Proof. Your score, the answers, and the deltas vs. baseline
- Secure portal. Private client portal with two-factor security; we never touch case files
Engagements start at $8,000/month.
Month-to-month. One firm per practice area, per market — when your market is taken, it’s taken. One signed case typically covers a quarter.
Check if your market is open — free auditRisk, reversed
Built so hiring us is the low-risk move
Market exclusivity
We will never work for a competing firm in your practice area and market. In writing.
Your bar rules, respected
Nothing publishes without your approval. Every piece carries required disclaimers. Review requests are email-only, never gated.
Your confidences, untouched
We never access case files, matter data, or client records. Your Rule 1.6 obligations stay exactly where they belong — with you.
You own everything
Every article, page, and profile we build belongs to your firm. Leave anytime; it all stays yours.
No fake promises
Nobody can guarantee what AI will say. Anyone who does is lying to you. We guarantee measurement, transparency, and work you can verify.
Questions
Questions attorneys actually ask
What exactly is AEO / GEO, in plain English?
SEO gets you ranked in the list of links. AEO (Answer Engine Optimization) gets you named in the answer AI gives instead of the list. GEO (Generative Engine Optimization) gets you cited as the source those AI systems trust. Clients increasingly read one answer instead of ten links — so being “the answer” is the whole game.
How long until I see results?
Directory and technical fixes usually move numbers inside 30 days. Content authority that changes which firms AI cites typically compounds over 60–90 days. You see the evidence weekly from day one — including what hasn’t moved yet.
I get all my business from referrals. Why does this matter?
Because referrals get verified now. The person your client referred still looks you up — and increasingly asks AI. When the answer names three other firms and not you, a warm referral goes cold. Visibility doesn’t replace your referral engine; it stops it from leaking.
Is this compliant with my state bar’s advertising rules?
By construction. You approve every word before publication, disclaimers are built into every piece, review requests are email-only with no gating, and we never touch case files. The approval workflow exists specifically so your compliance review happens before anything is public.
We already have an SEO agency. Isn’t this the same thing?
Ask them one question: “Which AI engines named our firm last week, for which prompts?” If they can’t answer, they’re optimizing for a results page your clients are scrolling past. We measure the answers themselves — and traditional SEO is included, not ignored.
Why is it $8,000 a month?
Because it’s a done-for-you system with market exclusivity, not a tool subscription. You get monitoring across five AI engines, drafted-for-approval authority content, directory and review operations, and weekly verified reporting — and we turn away every competing firm in your market. For most practices, one signed case covers a quarter.
What do I get in the free audit — and what’s the catch?
Your 0–100 score, the real prompts clients use for your practice area and market, the actual AI answers showing who gets named, and your three biggest gaps — delivered in a 30-minute readout. The “catch”: we take one firm per practice area per market, so the audit is also how we decide fit, on both sides.
The free audit
Find out what AI says when your next client asks.
Your 0–100 Visibility Score, the actual AI answers for your practice area and market, and your three biggest gaps — free, in a 30-minute readout. One audit per firm.
Get your free Visibility Audit